Norwich, Norfolk. Clients nationwide.

Google Ads & Meta Ads.
Run by Jake and Jamie.

There are only two of us. We build your campaigns, handle every optimisation, and reply on WhatsApp any time — which means your account never gets handed to anyone else, your fees never go up because your spend does, and you’re never locked in.

From £995/month. Leave any time.

G
★★★★★
Google rated 5 stars
No contracts
Stay because it works
Meta Certified Media Buying Professional badge
Google Ads Search Certification badge
Click Train paid media training certificate
Media Buying Pro certification badge
Google Ads AI-powered campaigns certification

Most agencies make the same four mistakes

01

Your account is spread out among different people — none of them truly accountable.

02

Reporting is designed to look busy, not show what really matters.

03

They optimise for their margin, not your profit.

04

When results slip, the excuses start — and you’re tied in.

“We started Bons & Frazer the day we realised agencies were focused on optimising their own growth, not yours.”

After years watching agencies report on activity instead of results, we built something different. Small by design — every client is managed directly by Jake and Jamie. We treat your budget the way we’d treat our own.

Services we deliver

01
Google Ads

Search, PMax, Shopping, Demand Gen. Full build and ongoing optimisation. Accounts from £5k to £100k+ monthly spend.

Google Certified & Partner Talk to us about this →
02
Meta Ads

Facebook and Instagram built around incremental attribution. Server-side events so your data is actually accurate.

Meta Certified Partner Talk to us about this →
03
Tracking & Attribution

Server-side tracking, GA4, Consent Mode v2, Enhanced Conversions. If you can’t measure it properly, you can’t improve it.

Server-side & first-party Talk to us about this →
04
SEO & AEO

Organic search and AI answer engine optimisation. Topical authority and structured content that ranks and gets cited by AI.

Organic & AI search Talk to us about this →
05
CRO

Conversion rate optimisation for landing pages and checkout flows. More revenue from the traffic you already have.

More from existing traffic Talk to us about this →
06
Strategy & Reporting

Bespoke dashboards and honest reporting. You always know what’s working, what isn’t, and what we’re doing about it.

Weekly reporting included Talk to us about this →

Simple. No surprises.

01
A proper conversation

No pitch deck, no pressure. We talk through your business and whether we’re the right fit. Honest from day one.

02
We audit what you have

We review your tracking, accounts and performance data before proposing anything. No guesswork, no generic recommendations.

03
We get to work

From £995/month per platform. Direct access to Jake or Jamie on WhatsApp. Clear reporting every week. No contracts — leave any time.

Metrics that actually matter.

4.2×
Return on ad spend — every £1 in returned £4.20

“You turned our Google Ads from a money pit into our primary growth channel. We went from burning budget to significant profit in just four months.”

Clayton Clinic
Healthcare · Google & Meta Ads
£21
Cost per qualified lead — down from £74

“We’d been running ads for years and never really knew if they were working. Within three months the leads were coming in at a fraction of the cost — and they were actually converting.”

Loft Boarding Brothers
Home Improvement · Meta Ads
3.1×
ROAS after tracking was fixed — it was 0.8× before

“Our attribution was broken — we just didn’t know it. Once you fixed the tracking we could see exactly which channels were driving real ROI. Turned out we’d been overspending on the wrong ones for months.”

Horizontes Nature Experiences
Travel · Tracking & Meta Ads

You work with us.
Not someone else.

Jamie Frazer
Jamie Frazer
Digital Strategy & Performance

A decade of paid media, tracking and analytics across global agencies and brands. Jamie handles the technical architecture — from server-side tracking to Google Ads strategy — and doesn’t stop until the numbers make sense.

Jake Bonham
Jake Bonham
Paid Media & Growth Strategy

Years running paid media across Google and Meta for businesses of every size. Jake manages campaign strategy, audience targeting, and creative testing — and brings the commercial instinct that turns ad spend into real pipeline. When he’s not working, he’s in the water along the south-east coast.

Why clients stay

No contracts

No lock-ins, no minimum terms. You stay because it delivers. We keep clients by earning it every month.

Fixed pricing

One-time fee for tracking setup. Monthly fee to manage and optimise. No surprises, no percentage of spend.

Direct access

WhatsApp, video call, email. You reach Jake or Jamie directly. Always.

In-house only

We don’t outsource. Everything is handled by us. Your campaigns, your data, your results.

Honest reporting

We tell you what’s working and what isn’t. If something underperforms, you’ll know before we do anything about it.

Small by design

We work with a handpicked group of clients. That’s a deliberate choice — not a constraint.

Get in touch

Let’s see if
we’re a good fit.

Norwich, UK — serving businesses across the UK and beyond

Tell us what you’re working on and we’ll be straight with you about whether we can help.

Chat on WhatsApp